Mayor

The Mayor is another name for the first player, the controllable character in, who is usually called this by other villagers or characters in and around the Town. The Mayor is assisted by Isabelle, who is the Mayor's Assistant.

There are two main roles for the Mayor in Animal Crossing: New Leaf. These are setting the Town Ordinance and creating Public Works Projects to customize and improve the Town. These are managed through the Town Hall in the Mayor's Office.

To access the options, the player must sit down in the Mayor's Chair behind Isabelle. Isabelle will walk up to the Mayor to give them their tasks.

The first character created is made the mayor, since there can be only one and each New Leaf game can support up to four created characters.

Approval Rating
The day after the player assumes the position of Mayor, he or she can begin to take on mayoral duties: creating public works projects and enacting ordinances. In order to propose public works projects and develop the town, the Mayor must first acquire a Development Permit. This permit can only be granted once the Mayor owns a house and their approval rating reaches 100%. Upon meeting both requirements, the permit is awarded the following day.

Isabelle will tell the Mayor the latest approval rating at the Mayor's Chair in the Town Hall. The Mayor can raise their approval rating through the following actions:


 * One-time actions:
 * Upgrade to a house from a tent (20 Points)
 * Donate an item to the Museum (7 Points)
 * Change the town tune (3 Points)
 * Change the town flag (3 Points)
 * Sell an item at Re-Tail (3 Points)
 * Post a message on the Bulletin Board (3 Points)


 * Repeatable actions:
 * Interact with villagers (3 Points)
 * Water flowers (3 Points)
 * Pull weeds (1 Point)
 * Dispose of trash at Re-Tail (1 Point)

Once the permit is acquired, the approval rating is no longer an option.

Public Works Projects


These Projects allow the Mayor to customize their Town by either adding new buildings or upgrading existing ones, or by placing landmarks and features in areas around the Village or in Main Street.

Only one Project can be in progress at any given time. After it is completed, a celebration will occur with villagers present and Isabelle announcing the completed project, if the player choose to attend.

Town Ordinance
Town Ordinances affect the way in which the town operates. They cost 20,000 Bells to enact and can be repealed for free. Only one may be active at a time.

There are four ordinances in total:
 * Beautiful Town - Villagers water and plant flowers, weeds grow less often, and cockroaches do not appear.
 * Early Bird - Villagers are awake and shops are open earlier than usual.
 * Night Owl - Villagers are awake and shops are open later than usual.
 * Wealthy Town - Items can be sold at higher prices, but cost more too.

Other Duties
The Mayor can also change the town flag and town tune, and reset unwanted or defamatory catchphrases. These options can be accessed by speaking to Isabelle at the Town Hall's front desk.

Mayor Rumors
Some townies may view the player mayor in another image. These are called "Mayor Rumors." It is a given title by the townies while chatting with them, where they reveal on how the player acts as a mayor. The rumor changes according to the actions the player makes.


 * Freshman Mayor - Obtained upon becoming mayor. Cannot be obtained again once it has been switched out.
 * Pro Listener - Can be obtained by fulfilling villager's requests exactly.
 * Happy Tourist - TBA, possibly by frequent visits to Tortimer Island and/or other towns.
 * Hometown Hero - TBA
 * Fasionista - TBA, possibly by wearing custom made clothes.
 * Pro Traveler - TBA, possibly by frequent visits to Tortimer Island and/or other towns.
 * Social Butterfly - Possibly by talking to the villagers frequently.
 * Individual - TBA
 * Flower Fan - TBA
 * Time Traveler - TBA, Most likely by time skipping/ time traveling frequently
 * Visionary Leader - TBA
 * Fish-and-Bug Star - TBA, Likely by catching many types of fish/bugs
 * Stump Maker - Obtained by cutting down many trees
 * World Traveler - TBA
 * Civic Leader - TBA